Information About Our Use of Cookies
1. What Are Cookies?
1.1 Definition: Cookies are small text files stored on your computer or mobile device when you visit a website or use a mobile application. They are widely used by website and app owners to ensure smooth functionality, improve efficiency, and collect analytical data.
1.2 Purpose: Cookies serve various functions, such as enabling efficient navigation between pages, remembering your preferences, and enhancing your overall user experience. They also help deliver advertisements that align with your interests and needs.
1.3 Types of Cookies:
- First-Party Cookies: Cookies set by TickCats are referred to as “first-party cookies.”
- Third-Party Cookies: Cookies set by entities other than TickCats are known as “third-party cookies.”
These cookies enable third-party features such as advertisements, interactive content, and analytics. Entities setting third-party cookies may recognize your device when you visit our website or app, and in some cases, when you visit other websites.
2. Duration of Cookies
The lifespan of cookies on your computer or mobile device varies depending on their type:
- Session Cookies: These are temporary cookies that exist only during your browser or app session and are deleted when you close your browser or exit the app.
- Persistent Cookies: These remain on your device after you close your browser or app, allowing us to recognize your device on subsequent visits. The specific duration of cookies used on our website and app is detailed in the table below (see below).
3. Why Do We Use Cookies?
When you visit our website or use our app, we may use the following types of cookies:
Cookie Types:
- Strictly Necessary Cookies: These cookies are essential for the website or app to function properly, enabling services and specific features, such as accessing secure areas.
- Performance Cookies: These cookies collect anonymous data to understand visitor behavior on the website, such as page views, time spent, error rates, bounce rates, and load speeds, helping us optimize website performance.
- Targeting Cookies: These cookies record your browsing behavior, visited pages, and clicked links on our website. We use this data to tailor website content and advertisements to your interests and may share it with third parties for this purpose.
- Functional Cookies: These cookies remember your preferences, such as language selection or login details, to provide a personalized browsing experience. They also support additional features like embedded video playback, web chat functions, and search optimization. Without these cookies, some features (e.g., switching to your preferred language or region) may not work properly.
You can choose to accept or reject all or some cookies through your browser settings. However, blocking all cookies (including strictly necessary ones) may prevent you from accessing all or parts of our website or app’s functionality.
4. Managing Cookies
4.1 Accepting or Rejecting Cookies
You can adjust your browser or device settings to accept or reject all or some cookies. If you configure your browser to block all cookies (including strictly necessary ones), you may still use our website or app, but some features or areas may be restricted. We are not responsible for services failing to function properly due to blocking or deleting necessary cookies.
If you consent to storing cookies, they will be temporarily stored in a dedicated location on your device. You can manage how cookies are accepted via browser controls or device preference settings. As cookie management varies across browsers, please refer to your browser’s “Help” menu for more information.
4.2 Other Management Options
In addition to browser settings, depending on the cookie type, you may manage cookies through other methods, such as adjusting privacy settings for specific services (see below).
5. More Information About Cookies
To learn more about cookies, including how they are set, managed, or deleted on your device, please visit www.allaboutcookies.org
6. Other Tracking Technologies
6.1 Cookies are not the only technology used to track website visitors. We may use other technologies, such as:
- Web Beacons: Also known as “tracking pixels” or “clear GIFs,” used to collect website usage data.
- Third-Party JavaScript Scripts: Used to enhance website functionality or collect analytical data.
- Software Development Kits (SDKs): Used for data collection and functionality in mobile apps.
7. Pixel Codes (Pixels)
7.1 Pixel codes are small image files embedded in our website or advertisements, similar to cookies, used to collect marketing and website analytics data. We use pixel codes, including the Meta Pixel.
Your browser establishes a direct connection with third-party servers (e.g., Meta) through embedded pixel codes, transmitting webpage event data via APIs. The data we may share includes device information, visited websites, purchase history, viewed ads, and how you use our services, regardless of whether you have an account with the third party (e.g., Meta products like Facebook, Instagram, or Messenger) or are logged in. This data is used for ad performance measurement, optimization, remarketing, and finding potential customers.
We cannot fully control how third parties use this data and can only provide information based on what is available to us. Even if you are not registered or logged into these third-party platforms, they may record your IP address or other identifying information.
Meta Pixel: We use Meta’s pixel functionality (“Facebook Pixel”) and server-side conversion API to enable website visitors to see interest-based ads on Facebook and its associated platforms. This data is used for ad performance measurement, optimization, remarketing, and finding potential customers. If you are registered with Facebook, your website behavior may be linked to your account.
Learn more:
Meta Data Processing: https://www.facebook.com/about/privacy
Facebook Ads: https://www.facebook.com/about/ads/
8. Blocking Google Analytics Cookies
8.1 We use Google Analytics to collect anonymous website usage data (e.g., page views, time spent) through first-party cookies to improve website usability. This data is transmitted and stored on Google Inc.’s servers.
You can block these cookies by installing the Google Analytics Opt-Out Browser Add-On:
Download Link: https://tools.google.com/dlpage/gaoptout
- Compatible Browsers: Chrome, Safari, Firefox, Microsoft Edge
Note: This add-on stores a cookie on your device solely to prevent data transmission to Google Analytics.
Learn more:
Add-On Installation Guide: https://support.google.com/analytics/answer/181881
Google Privacy Policy: https://policies.google.com/privacy
9. Blocking Social Network Cookies
9.1 To block cookies used by social networks (e.g., sharing buttons), follow these guidelines:
10. Contact Us
If you have any questions about this Cookie Policy or our data processing practices, please contact us at info@tickcats.com.